How to Buy an App Business

Assess platform dependence, user economics, technical ownership and transferability before acquiring an app.

Understand users and revenue

Separate downloads from active users and verify subscriptions, purchases, ads or other monetization.

App-store policies, account transfer rules and ranking dependence can materially affect value.

Confirm source-code ownership, dependencies, security, analytics and maintenance requirements.

Developer accounts, certificates, domains, APIs, payment systems and support channels need a documented handover.

Use live listings as market evidence, then verify each deal independently.

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